Scaling Readiness Assessment

How ready is your business to scale?

The official Scaling Up 4 Decisions Assessment: 32 statements across People, Strategy, Execution and Cash. About four minutes, no email needed to start — and a pillar-by-pillar PDF report to your inbox at the end.

Start the Assessment

The Scaling Up 4 Decisions Assessment is the official free self-diagnostic of the Scaling Up methodology, which more than 100,000 companies worldwide have used: 32 statements across People, Strategy, Execution and Cash, rated weak to strong. It takes about four minutes, needs no email to start, and ends with an honest readiness read on screen plus a pillar-by-pillar PDF report by email — so you know which decision to work on first.

The assessment

Where does your business actually stand?

Answer as the business is today, not as you'd like it to be — the read is only as honest as the answers.

PeopleStrategyExecutionCash

The Scaling Up 4 Decisions Assessment

The official 32-statement assessment behind the Scaling Up methodology — 8 statements each on People, Strategy, Execution and Cash.
Rate each 0–5, from weak to strong. About 4 minutes, one statement at a time.
No email needed to start — we ask where to send your detailed PDF report just before your score.
You get an on-screen readiness read plus a pillar-by-pillar PDF report by email, so you know which decision to work on first.

Answer as the business is today, not as you’d like it to be.

Start the Assessment

100+

companies assessed and coached with Scaling Up

2,000+

leaders trained

30+

years of operator and leadership experience

Free chapters

Official chapters from Scaling Up

Three chapters from Verne Harnish's Scaling Up (Revised), available free through Deep as a certified Scaling Up coach.

Strategic Planning

Preparing and Leading the Planning Process

How to prepare and lead your own strategic planning workshop — preparation steps, planning agendas and a sample One-Page Strategic Plan.

The Barriers

Leadership, Infrastructure and Market Dynamics

Why growing companies stall: the three barriers — leadership, scalable infrastructure and market dynamics — and what to do about each.

The Exit

4 Keys to Maximizing Valuation

The four keys to maximizing valuation — worth reading years before any exit conversation, whether or not you ever sell.

Before you ask

How the assessment works

How long does the assessment take?

About four minutes. 32 statements rated 0–5 from weak to strong, one at a time — 8 each on People, Strategy, Execution and Cash.

Do I need to give my email address?

Not to take it — all 32 statements come first, no sign-up. Just before your score, we ask your name, company and email: your result shows on screen and the pillar-by-pillar PDF report goes to that address. Your details stay with Deep's team — no lists, no drip campaigns.

How is it scored?

Each answer carries a simple weight. Your overall percentage maps to one of four readiness tiers, and each pillar gets its own read — so you can see which of the four decisions needs attention first. No dramatics: the read is only as honest as your answers.

What happens after the assessment?

That's up to you. If the read raises questions, the next step is a conversation with Deep about what it means for your business — the booking link is on the results screen. No obligation either way.